Product Blog

If you have ever published a blog post and then got so much flack for it you ended up taking it down – and you still think this would make the problem go away, think again. If your readers have your blog on their RSS feed and click on its link, they’ll still be very likely to be able to read a cached version of it.

The same is unfortunately true for domains. Every change a domain goes through is recorded on its historical WHOIS record, made possible by the introduction of passive Domain Name System (DNS) — a means to find out any modification made at some point in time to a specific domain.

There are more than three billion people around the world accessing the internet each day. Many of these internet users are looking for specific products and services. And within this growing pool of internet shoppers are potential customers looking for what you are specifically offering.

How do you tap into this great pool of prospective clients? The trick is in devising ways to market your products and services to the people who are most likely to want or need them. Smart online businesses use server-based web analytics tools that allow them to examine their traffic and identify the buying trends and patterns of their customers. One of the increasingly popular analytics tools is the reverse DNS system.

In B2B Prospecting, we are always on the lookout for new ways to get more clients. One answer is to use an application to look into your site guest’s IP data. Your web site server already has tools that can give you the IP address of any visitor, but be that as it may, for the most part they won’t give you much else. Reverse IP API will offer you so much more useful information.

Domain network servers direct web traffic to the proper location. When servers are flooded with requests, consumers may be unable to access websites, and if they are, the process is slow. Site slow-downs are particularly problematic for small e-commerce businesses, and here’s when reverse DNS lookup comes in handy. Reverse lookup is one way to mitigate potential server problems. Listed below are a few other ways for small businesses to use reverse DNS lookup.